Beliefs,Attitudes and Motivation that affect Marketing of Forest Honey

Beliefs,Attitudes and Motivation that affect Marketing of Forest Honey

AngličtinaMäkká väzbaTlač na objednávku
Pandit, Abhijit
LAP Lambert Academic Publishing
EAN: 9783330049871
Tlač na objednávku
Predpokladané dodanie v pondelok, 27. januára 2025
73,75 €
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Podrobné informácie

This book written in very lucid style will give all types of readers real thrill in the arena of consumer research.The various value-added features are exhaustive research questions in consumer and industrial markets,utilization of Thurstone Scale for capturing consumer motivation,Chi-Square Test,phi-coefficient for estimation of strength of association,a new model of consumer behaviour combining B2C and B2B,proper utilization of discriminant scores for every respondent to perform correlation and regression,thorough overview of honey market and consumer behaviour etc.Teachers,Research Scholars,Students,Companies,Government at various levels,casual readers will always find some food for thought while reading this book.Happy reading.
EAN 9783330049871
ISBN 3330049871
Typ produktu Mäkká väzba
Vydavateľ LAP Lambert Academic Publishing
Stránky 220
Jazyk English
Rozmery 220 x 150
Autori Pandit, Abhijit