Born Global Firms

Born Global Firms

EnglishEbook
Cavusgil, S. Tamer
Business Expert Press
EAN: 9781606490136
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Detailed information

This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.
EAN 9781606490136
ISBN 1606490133
Binding Ebook
Publisher Business Expert Press
Publication date August 1, 2009
Pages 125
Language English
Country Uruguay
Authors Cavusgil, S. Tamer; Knight, Gary