Principles of Marketing

Principles of Marketing

EnglishMixed media product
Kotler, Philip
Pearson Education Limited
EAN: 9781405887632
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EAN 9781405887632
ISBN 140588763X
Binding Mixed media product
Publisher Pearson Education Limited
Publication date September 6, 2007
Language English
Country United Kingdom
Readership Professional & Scholarly
Authors Armstrong, Gary; Askegaard, Soren; Bamossy, Gary J.; Hogg, Margaret; Kotler, Philip; McMillan, Kathleen; Saunders, John A.; Soloman, Michael; Wong, Veronica; Wood, Marian Burk