Internet and the Customer-Supplier Relationship

Internet and the Customer-Supplier Relationship

EnglishHardback
Ronchi Stefano
Taylor & Francis Ltd
EAN: 9781138714366
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Detailed information

This title was first published in 2003. An exhaustive and synthetic framework for the use of Internet tools in customer-supplier relationships is one aspect of e-business that is still missing from existing literature. This book analyses the main management implications related to the adoption of the Internet in the supply chain and unifies different research studies and contributions in order to build such a framework. It is based on wide empirical evidence including four in-depth case studies in both Europe and the US, a cross-industry survey of more than 160 US companies and website research describing emerging Internet initiatives in B2B relationships. By creating a concrete link between theory and practice it should appeal to academics and practitioners alike.

EAN 9781138714366
ISBN 1138714364
Binding Hardback
Publisher Taylor & Francis Ltd
Publication date November 24, 2017
Pages 234
Language English
Dimensions 219 x 152
Country United Kingdom
Authors Ronchi Stefano
Series Routledge Revivals