Global Organizations

Global Organizations

AngličtinaMäkká väzba
Pettinger Richard
John Wiley and Sons Ltd
EAN: 9781841122373
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Podrobné informácie

Fast track route to understanding the organizational, economic andmanagerial pressures and constraints in managing global activities

Covers the key areas of strategic, marketing and financialpriorities and demands and the need for corporate social, culturaland operational awareness and responsibility

Examples and lessons from some of the world's most successfulbusinesses, including ABB, Nissan and Mattel Inc, and ideas fromthe world's smartest thinkers, including Gary Hamel, Peter Drucker,Naomi Klein, Sumantra Ghoshal and Chris Bartlett

Includes a glossary of key concepts and a comprehensiveresources guide
EAN 9781841122373
ISBN 1841122378
Typ produktu Mäkká väzba
Vydavateľ John Wiley and Sons Ltd
Dátum vydania 10. januára 2002
Stránky 138
Jazyk English
Rozmery 178 x 123 x 11
Krajina United Kingdom
Čitatelia General
Autori Pettinger Richard
Séria Express Exec