Minority Business Success

Minority Business Success

AngličtinaPevná väzba
Greenhalgh Leonard
Stanford University Press
EAN: 9780804774345
Na objednávku
Predpokladané dodanie v piatok, 18. októbra 2024
120,15 €
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Podrobné informácie

In Minority Business Success, authors Leonard Greenhalgh and James Lowry chart a path for the full participation of minority businesses in the U.S. economy. Today, minorities are well on their way to becoming the majority of our workforce and a large part of our entrepreneurial endeavors; their full contribution is essential to national competitive advantage in a global economy.

The beginning of this book summarizes demographic changes in America and shows why it's in the national interest to foster the survival, prosperity, and growth of minority-owned businesses. The authors outline why these businesses are vital to the solution to our current economic woes. Next, the book turns to what minority firms must do to take their place in major value chains, and, finally, the book examines what governments, corporations, and support organizations ought to be doing to foster minority inclusion. In total, Greenhalgh and Lowry lay out a new paradigm for developing minority businesses so that they can fully contribute to our national competitive advantage and prosperity.

EAN 9780804774345
ISBN 080477434X
Typ produktu Pevná väzba
Vydavateľ Stanford University Press
Dátum vydania 28. februára 2011
Stránky 192
Jazyk English
Rozmery 229 x 152
Krajina United States
Autori Greenhalgh Leonard; Lowry, James H.
Ilustrácie 2 tables, 9 figures